Innovation management

Empower innovation with strategic intelligence

Use Trendtracker in your innovation strategy. Get clear insights on when to innovate with the right trends and the right time to accelrate time-to-market and spent budget on the right innovations and beat the competition.

Strategy teams of all sizes use Trendtracker to be innovative.

Replace ambiguity with certainty

Seize every innovation opportunity

Discover innovation opportunities across products, services, processes, supply chains, social impact, and sustainability with Trendtracker’s strategic intelligence. Our real-time insights help you capitalise on innovation opportunities as they arise.

Boost your innovators to the top

Monitor real-time trends

Keep a constant pulse on market movements.

Reduce research time by 10x

Achieve more with streamlined analytics.

Your strategy, your way

Need something off-menu? Just ask. We tailor Trendtracker to fit your exact needs.

Outsmart the competition

Gain competitive insights that keep you in the lead.

Put the right innovations in your funnel

Capitalise on new opportunities at the right time, innovate with confidence.

Achieve precision with smart AI

Rely on AI-driven forecasts for accurate predictions.

Aim for a thriving workflow with Trendtracker

Visualise the strength
of trends with our radar
Trend Radar

Instantly understand market trends and their future trajectories. Our Trend Radar equips you with cutting-edge, visually engaging insights, empowering your product development strategies and helping you lead the market transformation.

Master trend impact‍
‍with data-driven scoring
Predictive Trend Analytics

Dive into market trends with our AI-driven tools and unearth essential insights that propel your projects forward. Empower your team to innovate boldly and make decisions that not only keep pace with but dictate market trends.

Read tailored
news summaries
Personalised News Feed

Effortlessly track opportunities, product demands, and emerging technologies with our tailored news feed. Get the latest industry insights and trend analyses directly—our AI distils key information, streamlining your strategic decision-making process.

Tailor metrics to
your specific needs
Industry & Geo Specific Trends

Tailor data to your strategy. Focus on today’s market shifts or tomorrow’s opportunities. Choose insights by industry, region, or trend. Our metrics adapt instantly, aligning with your investment goals.

trend board visual
trend signal visual
trend insight visual
trend radar visual

Collecting trend insights, simplified

Trendtracker excels in Innovation and Product Development and more,
making it the ideal platform for all your strategic needs.

Trend Analysis
and Forecasting

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Market and
Consumer Insights

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Strategic Foresight
and Planning

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Risk Management

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Technology
Scouting Platform

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And a lot more...

Find out in your demo

They came, saw and stayed.
Why not join them?

"Trendtracker works very well to identify the change signals facing public broadcasters like SWR. In addition, their trend insights in other domains are very valuable and lead to out-of-the-box and refreshing insights.”

"Trendtracker guides us in that ever-growing maze of options and complexity in a fast-changing world. The combination of AI-powered trend scoring and human scoring augments our decisions."

"Trendtracker meets the needs of strategy and innovation executives for hard metrics to map change, providing these stakeholders with the data insights required for better strategic decision-making."

"Trendtracker offers organizations the risk foresight they need by providing ongoing trend insights, contextual perspectives, and using defined metrics to assess significance and expected evolution.”

"Trendtracker works very well to identify the change signals facing public broadcasters like SWR. In addition, their trend insights in other domains are very valuable and lead to out-of-the-box and refreshing insights.”

"Trendtracker helps us to give direction in that ever-growing maze of options and complexity in a fast-changing world. The combination of AI-powered trend scoring and human scoring augments our decisions."

"Trendtracker meets the needs of strategy and innovation executives for hard metrics to map change, providing these stakeholders with the data insights required for better strategic decision-making."

"Trendtracker offers organizations the risk foresight they need by providing ongoing trend insights, contextual perspectives, and using defined metrics to assess significance and expected evolution.”

"I have to say, the AI Analyst is such a joy to see and interact with."

"We initially thought humans curated the results; they really meet our expectations."

"The AI Analyst is just what we needed!"

"This feature is a must-have since manually scanning everything is impractical. It would save our colleagues a lot of time by avoiding the need to dig into each trend's news."

Strategise smarter with Trendtracker.

Get valuable insights for swift and efficient trend mitigation, all in one place.

Claim your free demo today

14-day free trial, no obligation.